How to Bring Collaboration to Success Weekly ColumnAllen ChungJune 1, 2018synergy, collaboration, trust, success, together Comment
The Value of Experience and the Importance of Mentoring Weekly ColumnAllen ChungMay 25, 2018mentoring, mentor, mentee, experiences Comment
The Most Profitable Investment Weekly ColumnAllen ChungMay 18, 2018investment, Online Sale, Marketing, Online Marketing, innovation, consumer, costsComment
Video Contents that Everyone Notices Weekly ColumnAllen ChungMay 11, 2018video, video contents, Youtube, video content, smombie, Marketing Comment
Preempt Stereotypic Image Weekly ColumnAllen ChungMay 4, 2018stereotypical imaging, Branding, brand, consumer Comment
A Good Process and Validation Weekly ColumnAllen ChungApril 27, 2018results, internship, employment, student, preparation, properly Comments
Do Not Follow, Make Them Follow Weekly ColumnAllen ChungApril 20, 2018relationship, preparation, results Comments
Reframing to Make a New Meaning Weekly ColumnAllen ChungApril 13, 2018frames, Brand, Reframing, Jeju Island, Jeju, advertise Comments
The Lock-In Effect to Prevent Customer Departure Weekly ColumnAllen ChungApril 6, 2018Lock-in Effect, strategy, brand, loyalty, effect Comments
Use Crisis as Opportunity Weekly ColumnAllen ChungMarch 30, 2018omni channel, toysrus, bestbuy, success Comment
The Only Way to Survive Weekly ColumnAllen ChungMarch 23, 2018B2B, B2C, Wholesale, Online Sale, Offline, Store Comments
Things Demanded of Leaders Weekly ColumnAllen ChungMarch 9, 2018value, leader, leadership, owner, people Comments
Good Consumption and Cause Marketing Weekly ColumnAllen ChungMarch 2, 2018vision, cause marketing, Toms, public good, strategy Comments
Crossing Death Valley Weekly ColumnAllen ChungFebruary 23, 2018preparation, death valley, startup, business, starting a business Comments
Putting Emotion in Color Weekly ColumnAllen ChungFebruary 16, 2018color, feeling, impression, Branding, brand Comment
Focus on Emotions and Feelings Weekly ColumnAllen ChungFebruary 9, 2018Marketing, emotion, emotional, feeling, emotions, rationale Comment
The Power of Influence and Impact of Social Media Weekly ColumnAllen ChungFebruary 2, 2018Social Marketing, social media, Marketing Comment
The Importance of Price Selection Weekly ColumnAllen ChungJanuary 26, 2018price, pricing, marketing, prices Comments
The Stable Strategy and Downfall of Sears Weekly ColumnAllen ChungJanuary 19, 2018Sears, Walmart, Costco, Amazon, trend, success Comment
There is No Success without Change Weekly ColumnAllen ChungJanuary 12, 2018success, change, grow, consumer, trend Comment